Nova City is a private Pakistani real estate development venture known for planning and developing large-scale, modern housing schemes with a focus on affordability, accessibility, and future urban growth corridors. Launched in 2021, Nova City is primarily associated with projects near Islamabad and Faisalabad, strategically located close to major infrastructure such as the CPEC route and M-14 Motorway. The company follows a structured development approach that includes master planning, phased infrastructure execution, and compliance with applicable development authorities, aiming to provide organized residential and commercial communities for both end-users and investors.